Develop 2 different hypothesis from the research topic effect of green packaging on consumer behavior

Here are two different hypotheses related to the research topic of the effect of green packaging on consumer behavior: ### Hypothesis 1: **H1: Consumers are more likely to purchase products with green packaging compared to those with conventional packaging.** - This hypothesis posits that the presence of eco-friendly or sustainable packaging will positively influence consumer purchasing decisions, leading to an increase in sales for products that utilize such packaging. ### Hypothesis 2: **H2: The perceived environmental benefits of green packaging positively influence consumers' brand loyalty.** - This hypothesis suggests that consumers who are aware of and appreciate the environmental advantages of green packaging will show greater loyalty to brands that implement sustainable packaging practices, resulting in repeat purchases and long-term customer relationships. These hypotheses can be tested through surveys, experiments, or observational studies to gain insights into consumer preferences and behavior regarding green packaging.