Targeted campaigns can be designed to raise awareness about environmental issues and the advantages of sustainable packaging, potentially transforming consumer attitudes and behaviors (Reisch et al., 2013). provide the correct scholar

The reference you provided seems to be related to the work of Reisch et al. in the area of consumer behavior and sustainability. To provide you with the correct citation, I would need to know the specific details of the work you are referring to, such as the title of the paper or book, the year of publication, and possibly the journal name or publisher. If you are looking for a citation format, here is a generic format based on common citation styles: **APA Style:** Reisch, L. A., etc. (2013). Title of the work. *Journal Name/Publisher*, Volume(Issue), Page range. Please provide more information so I can assist you with the correct citation or the correct scholar.