Create a Planogram for a retail pharmacy set-up. Start by dividing the space into key sections: prescription medications, over-the-counter (OTC) drugs, personal care items, health and wellness products, and seasonal items. Place high-demand products at ey

Creating a planogram for a retail pharmacy is essential to optimize customer experience, increase sales, and ensure efficient use of space. Below is a suggested layout for the sections you've mentioned, complete with guidelines for product placement. ### Retail Pharmacy Planogram Layout #### Store Dimensions: For this planogram, let's assume the pharmacy space is 1,500 square feet. --- ### Section 1: Prescription Medications (Left Side Wall) **Area Size**: 200 sq. ft. **Features**: - Counter with a secure area for confidential consultations. - Clear signage indicating Prescription Pickup. - Doors or curtains for privacy. **Placement**: - High-traffic area near the entrance for convenience. - Place prescription medications at eye level (middle shelf). - Group similar medications together (e.g., pain relievers, antihistamines, antibiotics). - Use labeled bins or containers for organized storage. --- ### Section 2: Over-the-Counter (OTC) Drugs (Central Aisles) **Area Size**: 400 sq. ft. **Features**: - Long central aisles for easy navigation. **Placement**: - **Top Shelf**: Less frequently purchased items (e.g., allergy medications, cold & flu remedies). - **Middle Shelf**: High-demand items (e.g., pain relievers, antacids, and sleep aids) for visibility and easy access. - **Bottom Shelf**: Budget or generic options and less popular items for shoppers who aren’t focused on the brand. **Grouping**: - Create categories (e.g., analgesics, cough & cold, digestive health) along the aisle. - Seasonal items (like sunscreens or cold meds) can be at the end of the aisle during peak seasons. --- ### Section 3: Personal Care Items (Right Side Wall) **Area Size**: 300 sq. ft. **Features**: - Clearly marked section with vibrant, attractive signage. **Placement**: - **Top Shelf**: Specialty items (like luxury skincare); - **Middle Shelf**: Daily essentials (shampoos, conditioners, lotions); - **Bottom Shelf**: Oral care products and budget brands. **Grouping**: - Categorize by type (skincare, hair care, oral care). - Special displays for new arrivals or promotions. --- ### Section 4: Health and Wellness Products (Back Wall) **Area Size**: 400 sq. ft. **Features**: - Include a consultation space for health checkups (if applicable). **Placement**: - **Top Shelf**: Vitamins & supplements (less frequently purchased). - **Middle Shelf**: Weight management products and protein powders (high-demand). - **Bottom Shelf**: First-aid kits and thermometers. **Grouping**: - Organize by health concerns (e.g., heart health, immunity, weight management) and ensure products are easy to find. --- ### Section 5: Seasonal Items (Near Checkout) **Area Size**: 200 sq. ft. **Features**: - Eye-catching displays for attention. **Placement**: - **High Position**: Seasonal items directly at eye level (e.g., flu season preparations, holiday health kits). - **Lower Position**: Discount items or promotional products to attract impulse buys. **Grouping**: - Plan for items specific to upcoming seasons/holidays (e.g., summer products, winter health kits). --- ### Additional Considerations: - **End Caps**: Utilize end caps for promotional products or new arrivals. Change regularly based on inventory. - **Signage**: Ensure all sections have clear signage to enhance navigation. - **Security**: Place high-value items in a secured area if possible, to deter theft. - **Accessibility**: Ensure aisles are wide enough for wheelchairs and strollers to promote inclusivity. ### Summary: This planogram provides a structured approach to organizing a retail pharmacy that enhances customer shopping efficiency and maximizes sales of key products. By placing high-demand items at eye level and grouping similar products, the store becomes easier to navigate and more effective in promoting related goods.